McDonald's Brings New Look Restaurant To Woking




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Local staff and customers are loving the new McDonald’s experience after restaurant evolution

After significant investment from franchisee Renato Raho, the McDonald’s restaurant in Peacocks Shopping Centre has received a major digital makeover creating 20 jobs for the local area. With innovations led by improving the customer experience, these major digital changes benefit everyone.

The restaurant was officially reopened by The Mayor of Woking, Councillor Graham Cundy on the 8th August.

To improve the speed and ease of ordering, customers now have the option to use one of the six new self-order kiosks. These allow them to browse the menu, look at nutritional information and personalise their meals. These changes have been designed with changing customer needs in mind.

Renato Raho who owns and operates the restaurant in Woking said: “We’ve already noticed a change in how our customers are treating our restaurant. People who would usually pop in for a quick bite to eat are staying longer to make use of the tech we now have on offer, such as our tablets and free Wifi. We have added USB charging points around the restaurant too. One of the biggest changes is that people can now have their food brought to them at the table – this is really popular; all you have to do is order at the new kiosk, select an area you would like to sit in then we will bring your order to you. We’ve also noticed a difference in the way people are ordering, for example people are now more aware of our healthier options such as swapping fries for a side salad or adding a fruit bag to their children’s Happy Meal.


Ray Morgan said: “It was fantastic to visit the newly transformed McDonald’s restaurant, and I really enjoyed meeting some of the staff who work there – a big thank you to Renato and his team for inviting me. I’m always keen to engage with local businesses and it was really interesting to try out the new features at the restaurant that the customers have already been enjoying so much.”

The introduction of these changes also means that McDonald’s crew can widen their skill set. More are able to be in front of the counter, serving customers, bringing orders to your table and helping you to navigate the new digital menu boards for the first time ever. This takes McDonald’s customer service to the next level and crew and customers alike are noticing the positive difference.

As McDonald’s constantly strives to bring more innovation to customers in the UK; the future could see even more exciting features introduced if current trials prove successful. This could include the option to customise the classic burgers that customers know and love. The current restaurant reimaging programme is the company’s biggest and most ambitious in its history. Currently employing over 115,000 people, the company is in its 43rd consecutive quarter of growth thanks in part to evolving the customer experience and its menu offering.

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